{"id":6318,"date":"2023-11-20T10:00:00","date_gmt":"2023-11-20T09:00:00","guid":{"rendered":"https:\/\/www.soweb.io\/?p=6318"},"modified":"2026-04-01T15:07:46","modified_gmt":"2026-04-01T14:07:46","slug":"pourquoi-faire-des-jeux-concours-sur-les-reseaux","status":"publish","type":"post","link":"https:\/\/www.soweb.io\/en\/pourquoi-faire-des-jeux-concours-sur-les-reseaux\/","title":{"rendered":"Pourquoi faire des jeux concours sur les r\u00e9seaux ?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"6318\" class=\"elementor elementor-6318\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-24fd093 e-flex e-con-boxed e-con e-parent\" data-id=\"24fd093\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-57e9ed8 e-con-full e-flex e-con e-child\" data-id=\"57e9ed8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c5c975a elementor-widget elementor-widget-text-editor\" data-id=\"c5c975a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Les<strong> jeux concours sur les r\u00e9seaux sociaux<\/strong> sont tr\u00e8s appr\u00e9ci\u00e9s par les <strong>mobinautes<\/strong>\u00a0! Le principe est simple\u00a0: une entreprise met en jeu un <strong>lot \u00e0 gagner<\/strong> sous certaines conditions de participation. Les utilisateurs r\u00e9pondent \u00e0 ce jeu en participant, puis une personne est alors tir\u00e9e au sort pour gagner l\u2019offre. <strong>Les jeux concours<\/strong> sont une bonne mani\u00e8re pour se d\u00e9velopper et se faire conna\u00eetre par de nouveaux clients potentiels. C\u2019est une pratique importante dans la <strong>strat\u00e9gie de communication<\/strong> des entreprises car elle va g\u00e9n\u00e9rer de l\u2019e<strong>ngagement<\/strong>, de la fid\u00e9lisation et de l\u2019<strong>acquisition de nouveaux clients<\/strong>\u2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-357a723 e-flex e-con-boxed e-con e-parent\" data-id=\"357a723\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-49e0f4a e-con-full e-flex e-con e-child\" data-id=\"49e0f4a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f404a3c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f404a3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e98082 e-flex e-con-boxed e-con e-parent\" data-id=\"7e98082\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-aeef164 e-con-full e-flex e-con e-child\" data-id=\"aeef164\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c522b27 elementor-widget elementor-widget-heading\" data-id=\"c522b27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">L\u2019augmentation de l\u2019engagement et de la visibilit\u00e9<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fa1abc elementor-widget elementor-widget-text-editor\" data-id=\"6fa1abc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Effectivement, les<strong> jeux concours sur les r\u00e9seaux sociaux<\/strong> vont permettre \u00e0 l\u2019entreprise d\u2019augmenter son <strong>taux d\u2019engagement<\/strong>. Le jeu va inciter les utilisateurs \u00e0 interagir avec la marque et son contenu. Ainsi, les participants vont commenter, partager pour essayer de remporter le gain mis en jeu. L\u2019engagement sur la publication va fortement augmenter et par cons\u00e9quent votre <strong>visibilit\u00e9<\/strong> va cro\u00eetre.<\/p><p>Le partage du post sur le compte du participant, pour favoriser ses chances de gagner, va permettre \u00e0 l\u2019entreprise de toucher une <strong>audience plus large<\/strong> et donc avoir <strong>une port\u00e9e organique<\/strong> plus importante. De plus, il est possible que la soci\u00e9t\u00e9 organisatrice demande aux joueurs de s\u2019identifier, de s\u2019abonner \u00e0 la page et d\u2019aimer le contenu&#8230;m\u00eame si ces pratiques ont \u00e9t\u00e9 refus\u00e9es parfois par certains r\u00e9seaux\u00a0&#8230;<\/p><p>L\u2019exposition de son post \u00ab\u00a0Jeu Concours\u00a0\u00bb va g\u00e9n\u00e9rer de l\u2019engagement\u00a0 et donc am\u00e9liorer <strong>la visibilit\u00e9 de l\u2019entreprise<\/strong> sans qu\u2019elle ait besoin de faire des efforts tr\u00e8s importants. <strong>La notori\u00e9t\u00e9 de la marque<\/strong> va, naturellement, cro\u00eetre. De m\u00eame, le <strong>trafic sur les r\u00e9seaux sociaux<\/strong> et sur la landing page (page d\u2019atterrissage) du site de l\u2019entreprise va augmenter consid\u00e9rablement.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6bc94a5 e-con-full e-flex e-con e-child\" data-id=\"6bc94a5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ff4578 elementor-widget elementor-widget-image\" data-id=\"1ff4578\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"736\" src=\"https:\/\/www.soweb.io\/wp-content\/uploads\/sow-sow-telephone_1-1080x994web.jpg\" class=\"attachment-large size-large wp-image-6325\" alt=\"jeux concours sur les r\u00e9seaux\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c721811 e-flex e-con-boxed e-con e-parent\" data-id=\"c721811\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-613b803 e-con-full e-flex e-con e-child\" data-id=\"613b803\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-26eac31 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"26eac31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"279\" src=\"https:\/\/www.soweb.io\/wp-content\/uploads\/panneau.png\" class=\"attachment-medium size-medium wp-image-4985\" alt=\"r\u00e9f\u00e9rencement site internet\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d8fa1e9 e-con-full e-flex e-con e-child\" data-id=\"d8fa1e9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60ab7ec elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"60ab7ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1013f9 elementor-widget elementor-widget-heading\" data-id=\"c1013f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Acquisition de nouveaux clients et fid\u00e9lisation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f74aaee elementor-widget elementor-widget-text-editor\" data-id=\"f74aaee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Organiser un jeu concours sur <strong>les r\u00e9seaux sociaux<\/strong> va permettre de r\u00e9colter les donn\u00e9es de clients. L\u2019entreprise va ensuite en faire<strong> une base de donn\u00e9es<\/strong>. Effectivement, suivant les conditions de participations aux jeux concours, l\u2019entreprise peut collecter des informations sur les participants. <br \/>Les informations des clients sauvegard\u00e9es dans la base de donn\u00e9es seront r\u00e9utilis\u00e9es pour les inclure dans de nouvelle <strong>strat\u00e9gie marketing<\/strong>. Mais, il est imp\u00e9ratif de respecter les <strong>r\u00e8gles du RGPD<\/strong> et d\u2019obtenir l\u2019accord des participants.<\/p><p>Ces jeux n\u2019ont pas pour seul objectif l\u2019<strong>acquisition de nouveaux clients<\/strong>, mais ils peuvent \u00e9galement servir \u00e0 remercier et r\u00e9compenser le client fid\u00e8le de la marque. Ainsi, cela permet de renforcer l\u2019attachement \u00e0 la marque. Faire <strong>des jeux concours<\/strong> dont l\u2019objectif est la fid\u00e9lisation est une m\u00e9thode fortement appr\u00e9ci\u00e9e par les clients et permet de maintenir le lien entre le client et la marque.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b92cac e-con-full e-flex e-con e-child\" data-id=\"6b92cac\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e96c93c e-flex e-con-boxed e-con e-parent\" data-id=\"e96c93c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e946945 e-con-full e-flex e-con e-child\" data-id=\"e946945\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ecf2750 e-con-full e-flex e-con e-child\" data-id=\"ecf2750\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3628bd0 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3628bd0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c99070b elementor-widget elementor-widget-heading\" data-id=\"c99070b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Contenu g\u00e9n\u00e9r\u00e9 par les utilisateurs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12e2731 elementor-widget elementor-widget-text-editor\" data-id=\"12e2731\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Organiser <strong>des jeux concours<\/strong> encourage les clients \u00e0 <strong>cr\u00e9er du contenu<\/strong> autour du jeu et de la marque. Comme le contenu partag\u00e9 par les utilisateurs est authentique, il va alors pouvoir \u00eatre r\u00e9utilis\u00e9 par la marque.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aadaf51 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"aadaf51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e364555 e-con-full e-flex e-con e-child\" data-id=\"e364555\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8804447 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"8804447\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"862\" src=\"https:\/\/www.soweb.io\/wp-content\/uploads\/sow-computer_2-923x995-web.png\" class=\"attachment-large size-large wp-image-5274\" alt=\"marketing de contenu\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4a21762 e-flex e-con-boxed e-con e-parent\" data-id=\"4a21762\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7bc79be e-con-full e-flex e-con e-child\" data-id=\"7bc79be\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-217c430 elementor-widget elementor-widget-spacer\" data-id=\"217c430\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f7096f elementor-widget elementor-widget-heading\" data-id=\"6f7096f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Mesure des r\u00e9sultats et optimisations de la strat\u00e9gie<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c963239 elementor-widget elementor-widget-text-editor\" data-id=\"c963239\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Une fois le concours termin\u00e9, il faut bien \u00e9videmment en <strong>mesurer les r\u00e9sultats<\/strong>. Avec l\u2019aide d\u2019indicateurs tels que <strong>la port\u00e9e, l&rsquo;engagement ou m\u00eame la conversion<\/strong>, l&rsquo;entreprise est en mesure de constater si le jeu a atteint les objectifs pr\u00e9alablement fix\u00e9s. Ces informations vont permettre, par la suite, de pouvoir relancer un autre concours identique au pr\u00e9c\u00e9dent ou d\u2019effectuer des ajustements pour atteindre les buts d\u00e9finis.<\/p><p>Souvent apr\u00e8s le jeu concours, il est possible de recueillir <strong>des t\u00e9moignages<\/strong>, <strong>des avis<\/strong>. Les retours des clients sont importants pour pouvoir am\u00e9liorer et travailler <strong>la strat\u00e9gie future<\/strong>. Montrer \u00e0 sa communaut\u00e9 qu\u2019elle est \u00e9cout\u00e9e est gage de s\u00e9rieux et est le signe de la <strong>recherche de satisfaction<\/strong> de ses propres clients.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cc09253 e-con-full e-flex e-con e-child\" data-id=\"cc09253\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3d8b1f0 elementor-widget elementor-widget-spacer\" data-id=\"3d8b1f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db602f1 elementor-widget elementor-widget-image\" data-id=\"db602f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"530\" src=\"https:\/\/www.soweb.io\/wp-content\/uploads\/sow-sow-ordinateur-1080x716web.jpg\" class=\"attachment-large size-large wp-image-6324\" alt=\"jeux concours sur les r\u00e9seaux\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1aaed6b e-flex e-con-boxed e-con e-parent\" data-id=\"1aaed6b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e975b8c e-con-full e-flex e-con e-child\" data-id=\"e975b8c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-296787b elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"296787b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-259f603 elementor-widget elementor-widget-heading\" data-id=\"259f603\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Les \u00e9tapes et r\u00e8gles du jeu concours <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5229351 elementor-widget elementor-widget-text-editor\" data-id=\"5229351\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>En r\u00e9sum\u00e9, organiser des jeux concours apportent plusieurs avantages \u00e0 l\u2019entreprise\u00a0:<\/p><ul><li>L\u2019<strong>engagement<\/strong> g\u00e9n\u00e9r\u00e9 par l\u2019<strong>interaction sur les posts<\/strong><\/li><li>La<strong> visibilit\u00e9<\/strong> source d\u2019acquisition de nouveaux prospects<\/li><li>Le contenu cr\u00e9\u00e9 autour de la marque donne de <strong>la cr\u00e9dibilit\u00e9 \u00e0 l\u2019entreprise<\/strong><\/li><li>La soci\u00e9t\u00e9, suite \u00e0 un premier jeu concours, r\u00e9colte des indicateurs lui permettant d\u2019adapter sa <strong>strat\u00e9gie<\/strong> et le cas \u00e9ch\u00e9ant lui permet de pouvoir s\u2019am\u00e9liorer<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4808bdc e-flex e-con-boxed e-con e-parent\" data-id=\"4808bdc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7c9a5bb e-con-full e-flex e-con e-child\" data-id=\"7c9a5bb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5520f2c elementor-widget elementor-widget-text-editor\" data-id=\"5520f2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Sowebio organise votre jeu concours en respectant les \u00e9tapes suivantes afin de garantir la l\u00e9galit\u00e9, la transparence et l\u2019\u00e9quit\u00e9 \u00a0:<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e13f52e e-flex e-con-boxed e-con e-parent\" data-id=\"e13f52e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ea3a5e6 e-con-full e-flex e-con e-child\" data-id=\"ea3a5e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-934814f e-con-full e-flex e-con e-child\" data-id=\"934814f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dd28ee7 elementor-widget elementor-widget-heading\" data-id=\"dd28ee7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1 - R\u00e8gles du jeu<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c76f6fe elementor-widget elementor-widget-text-editor\" data-id=\"c76f6fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nous d\u00e9finissons clairement <strong>les r\u00e8gles du concours<\/strong>, y compris <strong>les crit\u00e8res de participation<\/strong>, <strong>les conditions d&rsquo;\u00e9ligibilit\u00e9<\/strong>, <strong>la p\u00e9riode de participation<\/strong>,<strong> la description du prix<\/strong>, et toute autre information pertinente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ebb489 elementor-widget elementor-widget-heading\" data-id=\"1ebb489\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2 - Dur\u00e9e<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6608e79 elementor-widget elementor-widget-text-editor\" data-id=\"6608e79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Sowebio<\/strong> fixe une date de d\u00e9but et une date de fin claires pour la p\u00e9riode de participation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adf5ae2 elementor-widget elementor-widget-heading\" data-id=\"adf5ae2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3 - Type de jeu concours<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0e0961 elementor-widget elementor-widget-text-editor\" data-id=\"a0e0961\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Vous choisissez l<strong>e type de jeu concours<\/strong>, par exemple, tirage au sort, concours de cr\u00e9ativit\u00e9, quiz, etc.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b5f0cd elementor-widget elementor-widget-heading\" data-id=\"1b5f0cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4 - Conditions de participation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b61377 elementor-widget elementor-widget-text-editor\" data-id=\"8b61377\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nous indiquons<strong> les crit\u00e8res d&rsquo;\u00e9ligibilit\u00e9<\/strong> pour participer au concours, comme l&rsquo;\u00e2ge minimum, la zone g\u00e9ographique, etc.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c72cc4 elementor-widget elementor-widget-heading\" data-id=\"1c72cc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5 - Prix<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb57b77 elementor-widget elementor-widget-text-editor\" data-id=\"cb57b77\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0Vous d\u00e9terminez le ou les <strong>prix \u00e0 gagner<\/strong> et nous nous assurons que le prix est clairement d\u00e9fini dans les r\u00e8gles du concours.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9100427 e-con-full e-flex e-con e-child\" data-id=\"9100427\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8393c40 elementor-widget elementor-widget-image\" data-id=\"8393c40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/www.soweb.io\/wp-content\/uploads\/\u2014Pngtree\u2014people-working-in-a-table_7537097-1.png\" class=\"attachment-large size-large wp-image-5700\" alt=\"Web copywriting\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2f490d6 e-flex e-con-boxed e-con e-parent\" data-id=\"2f490d6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a676554 e-con-full e-flex e-con e-child\" data-id=\"a676554\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7cd1dc5 elementor-widget elementor-widget-image\" data-id=\"7cd1dc5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"628\" src=\"https:\/\/www.soweb.io\/wp-content\/uploads\/mail.png\" class=\"attachment-large size-large wp-image-4998\" alt=\"nom de domaine\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ce12a8 e-con-full e-flex e-con e-child\" data-id=\"3ce12a8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-124b365 elementor-widget elementor-widget-heading\" data-id=\"124b365\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">6 - M\u00e9thode de participation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e4d5bb elementor-widget elementor-widget-text-editor\" data-id=\"8e4d5bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Sowebio<\/strong> pr\u00e9cise comment les participants peuvent <strong>s&rsquo;inscrire au concours<\/strong>. La m\u00e9thode soit \u00eatre simple et accessible.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e47370 elementor-widget elementor-widget-heading\" data-id=\"6e47370\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">7 - Communication<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c166e7d elementor-widget elementor-widget-text-editor\" data-id=\"c166e7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Sowebio<\/strong> pr\u00e9pare <strong>un plan de communication<\/strong> pour <strong>promouvoir le jeu concours<\/strong> et informer les participants des r\u00e8gles et des dates importantes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5c2cf3 elementor-widget elementor-widget-heading\" data-id=\"d5c2cf3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">8 - Exclusion de responsabilit\u00e9<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b04dd8 elementor-widget elementor-widget-text-editor\" data-id=\"8b04dd8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nous incluons <strong>une clause de non-responsabilit\u00e9<\/strong> d\u00e9gageant votre entreprise ou organisation de toute responsabilit\u00e9 li\u00e9e au concours.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1400ffe elementor-widget elementor-widget-heading\" data-id=\"1400ffe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">9 - Droits d'utilisation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc5342f elementor-widget elementor-widget-text-editor\" data-id=\"cc5342f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Indiquez si vous souhaitez obtenir des droits d&rsquo;utilisation des cr\u00e9ations des participants (le cas \u00e9ch\u00e9ant).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4ff461 elementor-widget elementor-widget-heading\" data-id=\"e4ff461\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">10 - S\u00e9lection des gagnants<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9171486 elementor-widget elementor-widget-text-editor\" data-id=\"9171486\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>D\u00e9finissez la m\u00e9thode de s\u00e9lection des gagnants (tirage au sort, vote du public, jury, etc.) et la date \u00e0 laquelle les gagnants seront annonc\u00e9s.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d18d86b e-con-full e-flex e-con e-child\" data-id=\"d18d86b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7763b3f e-flex e-con-boxed e-con e-parent\" data-id=\"7763b3f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-451a629 e-con-full e-flex e-con e-child\" data-id=\"451a629\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c752bba e-con-full e-flex e-con e-child\" data-id=\"c752bba\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b7f487b elementor-widget elementor-widget-heading\" data-id=\"b7f487b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">11 - Annonce des gagnants<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce387af elementor-widget elementor-widget-text-editor\" data-id=\"ce387af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pr\u00e9voyez un moyen de contacter les gagnants et d&rsquo;annoncer les r\u00e9sultats publiquement, tout en respectant leur vie priv\u00e9e.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2dee1d elementor-widget elementor-widget-heading\" data-id=\"b2dee1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">12 - L\u00e9galit\u00e9<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-687d4bd elementor-widget elementor-widget-text-editor\" data-id=\"687d4bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Assurez-vous que votre jeu concours respecte <strong>les lois et les r\u00e8glements<\/strong> en vigueur dans votre pays ou r\u00e9gion, notamment en <strong>mati\u00e8re de protection des donn\u00e9es et de jeux de hasard.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a740027 elementor-widget elementor-widget-heading\" data-id=\"a740027\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">13 - D\u00e9p\u00f4t des r\u00e8glements<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2facf4f elementor-widget elementor-widget-text-editor\" data-id=\"2facf4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Dans certains pays, il peut \u00eatre n\u00e9cessaire de d\u00e9poser <strong>les r\u00e8glements du concours<\/strong> aupr\u00e8s des autorit\u00e9s comp\u00e9tentes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cbd7d83 elementor-widget elementor-widget-heading\" data-id=\"cbd7d83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">14 - Gestion des litiges<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-183ae57 elementor-widget elementor-widget-text-editor\" data-id=\"183ae57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Une proc\u00e9dure doit \u00eatre pr\u00e9vue pour<strong> g\u00e9rer les \u00e9ventuels litiges<\/strong> ou probl\u00e8mes li\u00e9s au concours.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef0e28d elementor-widget elementor-widget-heading\" data-id=\"ef0e28d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">15 - Analyse et suivi<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-190d290 elementor-widget elementor-widget-text-editor\" data-id=\"190d290\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Une fois le concours termin\u00e9, <strong>Sowebio<\/strong> vous transmet les r\u00e9sultats et <strong>\u00e9value son efficacit\u00e9<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8fc85c4 e-con-full e-flex e-con e-child\" data-id=\"8fc85c4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f393064 elementor-widget elementor-widget-image\" data-id=\"f393064\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"249\" src=\"https:\/\/www.soweb.io\/wp-content\/uploads\/Allura-Feedback-Session1.png\" class=\"attachment-large size-large wp-image-5860\" alt=\"Communication Sowebio\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8528ecf e-flex e-con-boxed e-con e-parent\" data-id=\"8528ecf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-68fb9f1 e-con-full e-flex e-con e-child\" data-id=\"68fb9f1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a7542e elementor-widget elementor-widget-spacer\" data-id=\"6a7542e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-738e937 elementor-widget elementor-widget-text-editor\" data-id=\"738e937\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"tel:+33546855840\">05 46 85 58 40<\/a><br \/><a href=\"mailto:marketing@soweb.io\" target=\"_blank\" rel=\"noopener\">marketing@soweb.io<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Les jeux concours sur les r\u00e9seaux sociaux sont tr\u00e8s appr\u00e9ci\u00e9s par les mobinautes\u00a0! Le principe est simple\u00a0: une entreprise met en jeu un lot \u00e0 gagner sous certaines conditions de participation. Les utilisateurs r\u00e9pondent \u00e0 ce jeu en participant, puis une personne est alors tir\u00e9e au sort pour gagner l\u2019offre. Les jeux concours sont une [&hellip;]<\/p>","protected":false},"author":2,"featured_media":6502,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[194],"tags":[],"class_list":["post-6318","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pourquoi faire des jeux concours sur les r\u00e9seaux ? - Sowebio Strat\u00e9gie Digitale<\/title>\n<meta name=\"description\" content=\"L\u2019agence de communication Sowebio accompagne ses clients de la cr\u00e9ation \u00e0 l\u2019impression. 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Nous proposons une mulptitudes de produits prints.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.soweb.io\/en\/pourquoi-faire-des-jeux-concours-sur-les-reseaux\/\" \/>\n<meta property=\"og:site_name\" content=\"Sowebio Strat\u00e9gie Digitale\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-20T09:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-01T14:07:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.soweb.io\/wp-content\/uploads\/sow-sow-post_facebook-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"g001\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"g001\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.soweb.io\/pourquoi-faire-des-jeux-concours-sur-les-reseaux\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.soweb.io\/pourquoi-faire-des-jeux-concours-sur-les-reseaux\/\"},\"author\":{\"name\":\"g001\",\"@id\":\"https:\/\/www.soweb.io\/#\/schema\/person\/7a6b36a2f19a428bd5a8792373e8e076\"},\"headline\":\"Pourquoi faire des jeux concours sur les r\u00e9seaux ?\",\"datePublished\":\"2023-11-20T09:00:00+00:00\",\"dateModified\":\"2026-04-01T14:07:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.soweb.io\/pourquoi-faire-des-jeux-concours-sur-les-reseaux\/\"},\"wordCount\":1198,\"publisher\":{\"@id\":\"https:\/\/www.soweb.io\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.soweb.io\/pourquoi-faire-des-jeux-concours-sur-les-reseaux\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.soweb.io\/wp-content\/uploads\/sow-sow-post_facebook-3.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.soweb.io\/pourquoi-faire-des-jeux-concours-sur-les-reseaux\/\",\"url\":\"https:\/\/www.soweb.io\/pourquoi-faire-des-jeux-concours-sur-les-reseaux\/\",\"name\":\"Pourquoi faire des jeux concours sur les r\u00e9seaux ? - Sowebio Strat\u00e9gie Digitale\",\"isPartOf\":{\"@id\":\"https:\/\/www.soweb.io\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.soweb.io\/pourquoi-faire-des-jeux-concours-sur-les-reseaux\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.soweb.io\/pourquoi-faire-des-jeux-concours-sur-les-reseaux\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.soweb.io\/wp-content\/uploads\/sow-sow-post_facebook-3.jpg\",\"datePublished\":\"2023-11-20T09:00:00+00:00\",\"dateModified\":\"2026-04-01T14:07:46+00:00\",\"description\":\"L\u2019agence de communication Sowebio accompagne ses clients de la cr\u00e9ation \u00e0 l\u2019impression. 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